Milan, April 30, 2024 – BetaGlue Technologies S.p.A. (“BetaGlue” or the “Company”) a clinical-stage company developing novel radiotherapy products for the personalised treatment of solid tumour cancers today announces the name change to BetaGlue Therapeutics, the new trading name of the Company, and also a new brand identity.
Alongside this, the Company also announces Yntradose®, BetaGlue’s radiotherapy platform, comprising four key product components; YntraDose-90, YntraDose-Guide, YntraDose-Glue and YntraDose-Deliver. Read more about YntraDose, here). The product was formerly called BAT-90.
The Company worked in collaboration with Cohesion Labs to deliver a new website and complete rebrand of the Company and its products.
BetaGlue’s CEO, Dr. Colin Story commented: “The rebrand is a result of a thorough and diligent process undertaken by our team and the team at Cohesion Labs. We now have a company name, product name, website and visual identity that is reflective of who we are and how our unique platform technology has the potential to provide a new standard-of-care for a wide range of solid tumour cancer patients.”
Speaking about the brand, CEO of UK based creative agency, Cohesion Labs, Craig Stockwell said: “Collaborating with companies that impact patient outcomes, like BetaGlue, is truly rewarding. Their dedication in bringing ground-breaking precision radiotherapy treatments to patients was evident from our first conversation, inspiring us to create a brand that reflects that ambition.”
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About BetaGlue Technologies S.p.A.
BetaGlue Technologies S.p.A is an Italian clinical-stage oncology company developing a novel radiotherapy platform technology for the localised and targeted treatment of unresectable solid tumours. BetaGlue enjoys the support of a global Clinical Advisory Board, as well as of leading national and international advisers, in the development of its products.
Website: https://betaglue.com/ / Contact us: info@betaglue.com LinkedIn: Here
About Cohesion Labs
Cohesion Labs is a creative agency based in the UK, working with growing and slowing brands across life- sciences, tech, charity & non-profit sectors. Delivering strategy, positioning, identity & digital systems for brands who are at the beginning of their journey, or changing their direction.
Read more: https://cohesion-labs.com / Contact: craig@cohesion-labs.com / LinkedIn
